So while waiting in line to see Pirates of the Caribbean 2 (my 2 cents: eh), we were looking at movie posters through the window of the theater lobby. We saw the poster for Snakes on a Plane (which I think would make a great tattoo), which was exciting, and then we saw something bizarre and frightening: next to the other movie posters, with a “Coming Soon” over it and everything, was a “Kellogg’s Rice Krispies” poster, with the usual image: big bowl of cereal, with Snap, Crackle, and Pop doing their jolly elf thing.
And I thought, Holy shit. They’re making a Rice Krispies movie.
I’ll ruin the suspense and say that, as far as our research can tell, they’re not. IMDB doesn’t have anything, and neither does Google. After the movie, someone more level-headed than myself pointed out that the poster had no information about the “film’s” release–no “Summer 2007,” no “www.ricekrispiesmovie.com,” nothing like that. But I think the fact that I even considered it as a possibility–that I actually started to imagine the animated adventures of Pop, Snap, and the androgynous Crackle–gives some sign of how far I’ve been driven by our insane entertainment industry. I mean, once you’ve accepted that they’ve genuinely made Garfield 2: A Tale of Two Kitties, apparently with the expectation that people will see it, you don’t have much disbelief to suspend.
Plus, even if it’s not a movie, the poster raises more questions than it answers. (The only question it answers is “Rice Krispies?”) I mean, why were they advertising cereal in the movie theater? Why did the poster have “Coming Soon” above it? Did they intend for us to think that they were making a Rice Krispies movie, or was it just a convenient place to put that advertising Kellogg’s paid for? And again: cereal, in the movie theater? That’s like the one kind of food you can’t buy in a theater.